Social Media Marketing: How Often Should My Business Post On Social Media?

How Often Should My Business Post On Social Media? This is one of the most frequently asked questions whenever I talk to anyone about content strategy or digital marketing. 100% of the time, the business owner or marketer asking the question hates my answer.

But 100% of the time that they actually take my answer and implement it, they grow their business.

And my answer is NOT my opinion, it’s facts based on Data. Real data. Like real data from more than 325 Google Analytics Accounts. And the data is simple, when you post on social media one time per month or less, you don’t get any web traffic from it (well, that’s not true, you actually get like one user every 10 days).

But when you increase that post frequency up to say once per day, you all of the sudden get 2.6 users per day.

But like all of us business owners, we’re constantly searching for a tipping point.

The tipping point that this data shows us is that if you post two or more times per day, you…