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How To Run Instagram Ads To Your Profile

Paul Hickey
2 min readJun 11, 2020

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How To Run Instagram Ads To Your Profile. So I’ve shown you before how to create ads on Instagram using Facebook Ads manager, but one question is — how do you create ads on Instagram to drive users to your Instagram profile? That’s a little bit different.

Let’s jump right into it. So in Facebook ads manager, let’s just recap, you can run any kind of ad in ads manager.

Typically like a traffic ad for, example and you can go and under the placements section and toggle from automatic placements to manual placements and run ads for your business on Instagram.

These placements include the Instagram feed, the Instagram explorer feature, and of course Instagram stories.

Well what these allow you to do is link to a URL.

That’s different than running an ad to your profile — your Instagram profile. Let me break this down: so it would be the equivalent of like a Facebook page promotion where you’re running a Facebook ad to try to get more likes, right?

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Paul Hickey
Paul Hickey

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