How Restaurants Can Use Alexa To Engage Their Audience (with Jeff Blankenburg of Amazon)

Listen up restaurant owners, this one is for you. I asked my friend Jeff Blankenburg, Sr. Developer Evangelist for Alexa at Amazon, to break down exactly how restaurants need to think about using Alexa to engage their audience, and here’s what he had to say.

For people that own or manage restaurants, one of the things that is obvious for an Alexa Skill is menu-ing, being able to ask and hear what’s on the menu. Another thing that gets missed is nutrition information.

A lot of people want to know when they’re ordering a specific food, what’s in it? Am I allergic to any of the foods in it?

So if restaurants can answer these questions on Alexa, or if I could tell it specific foods I’m allergic to, like peanuts, and ask… “what foods on your menu have peanuts?” then this kind of stuff makes it easier for the customer.

That is what this comes down to is, how do we make the information for our customer as easy as possible to get. How do we make it in their best…