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How I’m Building A Successful Remote Workplace

Paul Hickey
3 min readMar 16, 2020

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I recently asked my good friend QuHarrison Terry, head of growth marketing at Mark Cuban Companies, and co-founder of the amazing content creation company Inevitable/Human, what he thought I could do to improve my overall content strategy.

Being familiar with my love for being a practitioner in the technology space, and teaching my audience everything I know and learn related to digital marketing, web design and software, Q made a great point: “tell more of your story,” he said.

“Tell your audience more what it’s like to live in Valencia, Spain and run a small U.S. based digital agency.”

This is tricky for me, because like most content creators, I don’t necessarily like to get super personal. I’d rather stick to my “how to tips.”

But Q is right. To truly engage my audience, I need to be more vulnerable and open up more.

The reality is, I have the same fears about creating content that everyone else has. Will my audience care? Will they like it? Will they relate to it? Will I come across the wrong way?

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Paul Hickey
Paul Hickey

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